R. Samuel Stein

Working with the Advertising & E-Commerce team, and with an eye toward understanding everyday business issues, Samuel helps his clients develop successful advertising and marketing campaigns while mitigating the risk of public and private enforcement actions. Samuel also provides a voice for clients that take interest in government rulemaking procedures by submitting comments in response to proposed rule changes that may affect their business practices on a global scale. In the event his clients face investigations and lawsuits brought by the Federal Trade Commission (FTC), state attorneys general, and private citizens in both individual and putative class actions, along with disputes raised by the National Advertising Division (NAD) and other enforcement bodies, Samuel utilizes his litigation and alternative dispute resolution experience to implement an effective defense strategy.

In addition to his client work, Samuel contributes to GRSM’s E-Commerce Retailer Legal Guide and regularly engages with advertising professionals and interest groups. Before joining GRSM, Samuel was an associate at a consumer-side class action firm, where he represented plaintiffs and putative classes in matters involving product advertising, labeling, and safety. Samuel has also been a board member for educational nonprofit organizations and engages in pro bono child custody conciliations.